BRANDING & PACKAGING
Giorgi is a dynamic brand with a desire to evolve. They have accomplished a relationship of trust with the shopper but now it is the time to take a step further by communicating more expertise using a modern language.
A new product segmentation that communicates quality and freshness. Attractive and modern namings, just like Giorgi´s target. A restyling that takes us apart from what has been built so far and that gives a lot of value to the brand.
Giorgi´s new design provides an image of quality and expertise, and it reflects its new positioning.
GIORGI, SI TE GUSTAS