NAMING, BRANDING & INNOVATION
Gin & Tonic is more than a drink; the preparation of the drink is a ritual. The herbs and spices give the drink a whole new meaning.
The shopper wants to see the product, touch it and examine it before they buy it. So we created a structural design that provides the product with greater visibility, inviting the gaze to study the packaging from different perspectives, to discover every botanical in the pack.
Easily understood innovation, appealing quality and a competitive price means this project is an all-round winner for distributors, shoppers and the brand itself.
What the client said
Working with a specialist guarantees an excellent structural design, a brand that transmits its essence and assured sales. And we had a blast doing it!