Structural packaging
design (a.k.a. S3D),
which is closely related
but not always linked
to design development,
is one of the core
activities at La Cía.
Just as graphic design elements,
packing's shapes communicate
a message, are distinctive and help
to differentiate the product
and generate sales. We develop signature
structural designs that are
unique and recognizable.
We study what is the best grip for a PET water bottle, develop a glass container for a premium gin,
create safety lids for baby products, design innovative caps that stand out.
Cleverness,
design or art,
sustainability...
La Cía's S3D team's
knowledge of industrial design further demonstrates
the value of our work.
In the design process every variable matters:
volume, filling, width, nominal thickness, air reserve,
neck and screw system, paper labeling system, sleever,
silkscreen, ...