La naturaleza al alcance de todos
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_hero_1.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_hero_2.webp)
![](https://www.lacia.com/wp-content/uploads/2023/04/anian_featured_3_v2.jpeg)
Relanzamos una marca con mucha historia para que su imagen transmita un posicionamiento basado en la naturaleza, la innovación y el compromiso hacia sus consumidores.
Cliente
- Anian
Proyecto
- Productos capilares
Disciplinas
- Naming
- Branding
- Product Arquitecture
- Packaging
- Tone of voice
![dummy_white](https://www.lacia.com/wp-content/uploads/2023/03/dummy_white.jpg)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_detalle_01.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_producto.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_c.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_g.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_d.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_f.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_01a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_01b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_01c.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_01d-1.webp)
![dummy_white](https://www.lacia.com/wp-content/uploads/2023/03/dummy_white.jpg)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_detalle_02.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_producto.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_02_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_02_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_hoja_2.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_d.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_d.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_02a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_02b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_02c.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_02d.webp)
![dummy_white](https://www.lacia.com/wp-content/uploads/2023/03/dummy_white.jpg)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_detalle03.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_producto.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_03_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_01_hoja_g.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_03_hoja_c.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_03_hoja_a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_03a.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_03b.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_03c.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gradient_03d.webp)
Un universo gráfico que, gracias a las ilustraciones y a la paleta de colores, transmite una forma natural de cuidarse de forma efectiva y responsable
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_feedb_04.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_feedb_03.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_feedb_02.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_feedb_01.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_isotipo.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_hoja_1.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_hoja_2.webp)
Una gama de productos con aromas únicos, ingredientes aún más naturales, envases reciclados y reciclables.
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_hoja_3.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_bg_hojas.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gama_1.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gama_2.webp)
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_gama_3.webp)
Un universo gráfico que nos permite explorar formas y texturas diferentes en aquellos productos más novedosos y actuales. Anian es una marca flexible, que se adapta y comunica de forma personalizada en cada producto.
![](https://www.lacia.com/wp-content/uploads/2023/03/anian_footer-1024x853.webp)
Share
Next Project
Back to top
A tribute to our seas
![](https://www.lacia.com/wp-content/uploads/2023/03/uminoaji_footer_thumbnail.webp)